Step by step
- Click “New Script” in the menu and choose the format: Instagram Reels, TikTok, YouTube Shorts, Instagram Stories, long YouTube video or LinkedIn post. Each one changes the length and the way it is written.

The first step: the video format. All of them use just one action, no credits. - Type the theme, like “3 mistakes that make a diet fail” or “how to pick the right lipstick for olive skin”. No idea? Turn on Magic Mode and the AI picks it from your profile.

The second step: the theme of the video. - Generate and review. The script appears ready to copy, marking what to say in each part.
What comes in the script
- Hook: the first seconds, which decide whether the person keeps watching.
- Body: the content, in short lines, the way you speak in front of the camera.
- CTA: what to ask for at the end (follow, comment, send a word by DM).
ZapPost delivers the script. You record the video, with your phone. If the text came out more formal or more casual than the way you talk, adjust the tone of voice in “My Profile” and generate again: the script follows what is there.
Reels reach more people than static posts on Instagram. One script a week already makes a difference, and it costs no credits.
Answer checked on 31 August 2026.